The home decor landscape in 2025 is characterized by a dynamic interplay between two distinct yet complementary trends: "city glow" and "cottage flow." These styles offer homeowners a spectrum of choices, from vibrant urban energy to tranquil, nature-inspired serenity.
"City glow" embraces an exuberant urban vibe, featuring highlighter-hued throw pillows, edgy surrealism, street art, and hefty, Brutalist-style furniture. This trend appeals to younger generations seeking creativity and self-expression, with brands like Oliver Gal introducing collections that blend pop art and rococo elements.
In contrast, "cottage flow" evokes a peaceful sanctuary, incorporating moss-toned wool throws, rustic wooden furniture, vintage textiles, and floral or animal motifs. This style reflects a growing desire for simplicity and connection with nature, as supported by rising interest in "French cottage decor."
The juxtaposition of these trends allows homeowners to curate personalized spaces that resonate with their individual tastes. Combining elements from both styles can create dynamic living environments that balance urban sleekness with organic warmth. Designers suggest integrating biophilic details and contrasting textures to achieve this harmonious blend.
Retailers are responding to these trends by offering a diverse range of decor options. From bold urban pieces to serene cottage-inspired items, the market caters to a wide array of preferences, enabling consumers to express their unique style through their home environments.
As 2025 progresses, the fusion of "city glow" and "cottage flow" continues to shape the home decor industry, providing a rich tapestry of design possibilities that reflect the evolving tastes and lifestyles of homeowners.
