Interior designer Joanna Gaines has teamed up with the iconic doll brand Barbie to create a special edition "Joanna Gaines Barbie" and a miniature 1970s-themed Magnolia townhouse. This exclusive collection will be available at Target starting December 7.
The collaboration draws inspiration from Gaines' childhood love of Barbie and roller skating. The doll features personal touches such as turquoise earrings, a plaid shirt, pink roller skates, and a "1978" graphic tee, reflecting Gaines' style and birth year. The townhouse, designed to evoke her iconic Magnolia farmhouse aesthetic, blends nostalgic 1970s elements with modern-day charm. It offers over 40 accessories, including bespoke decor, an elevator, and cozy interiors like a light blue kitchen, retro bathroom, and sundeck.
The collaboration emphasizes creativity and personalization, allowing children to decorate the house using removable stickers representing potted plants, kitchen items, and other homey details. Gaines describes the project as both fun and meaningful, celebrating Barbie's longstanding mission of inspiring young girls. Given the popularity of her previous product collaborations, this collection is expected to be highly sought after and may sell out quickly.
This partnership between Gaines and Barbie highlights the enduring appeal of both brands and their ability to inspire creativity and imagination in home decor. As the holiday season approaches, this exclusive collection offers a unique opportunity for fans to bring a piece of Gaines' design philosophy into their homes.
For those interested in adding this special edition collection to their homes, it's advisable to mark the release date on the calendar and act promptly, as such collaborations often experience high demand and limited availability.
