Interior designer Joanna Gaines has teamed up with the iconic doll brand Barbie to create a special edition "Joanna Gaines Barbie" and a miniature 1970s-themed Magnolia townhouse. This exclusive collection will be available at Target starting December 7. The collaboration is inspired by Gaines' childhood love for Barbie and roller skating, featuring a doll adorned with turquoise earrings, a plaid shirt, pink roller skates, and a "1978" graphic tee, reflecting her personal style and birth year.
The miniature townhouse is designed to evoke Gaines' signature Magnolia farmhouse aesthetic, blending nostalgic 1970s elements with modern-day charm. It comes equipped with over 40 accessories, including bespoke decor items, an elevator, and cozy interiors like a light blue kitchen, retro bathroom, and sundeck. Children can personalize the house using removable stickers representing potted plants, kitchen items, and other homey details, fostering creativity and engagement.
Gaines expressed her excitement about the project, describing it as both fun and meaningful. She emphasized the collaboration's alignment with Barbie's longstanding mission of inspiring young girls. Given the popularity of her previous product collaborations, this collection is expected to be highly sought after and may sell out quickly.
This partnership between Joanna Gaines and Barbie marks a unique fusion of interior design and iconic pop culture, offering a nostalgic yet contemporary home decor experience. The collection's availability exclusively at Target ensures accessibility for a wide audience, making it a must-have for both design enthusiasts and Barbie collectors.
As the holiday season approaches, this collaboration provides an exciting opportunity for fans to bring a piece of Gaines' design philosophy into their homes, blending timeless style with playful elements that appeal to all ages.
